Gladwell, Malcolm. Understanding how social complex systems interact can help us to make more informed decisions in business (e.g. Want to learn the rest of The Tipping Point in 21 minutes? This complete summary of "The Tipping Point" by Malcolm Gladwell, a renowned journalist and writer, outlines the author's notion of "tipping point", which is the moment when a idea reaches critical mass and suddenly grows dramatically, or 'goes viral'. Previous blogshow Play blogshow Next blogshow. Read reviews from world’s largest community for readers. eNotes plot summaries cover all the significant action of The Tipping Point. She’d finished it and wanted to pass it on. Here is a speed summary of the 15 core lessons from The Tipping Point, which takes approximately 3 minutes to read. Gladwell guesses that one of the reasons that trends like Hush Puppies reach their Tipping Point is that they’re discovered by someone like Lois Weisberg or Roger Horchow —someone who has friends in many different areas of society and, just as importantly, many friends of friends. Gladwell also explains all the different things that go into making an epidemic happen such as word of mouth... Read More. This work offers a summary of the book "THE TIPPING POINT: How Little Things Can Make a Big Difference" by Malcolm Gladwell. Gladwell is a master of using storytelling to create engaging pop-science books. The narrative is absorbing and the studies appear relevant in supporting his points. The Tipping Point. This detailed literature summary also contains Topics for Discussion and a Free Quiz on The Tipping Point by Malcolm Gladwell. Malcolm Gladwell’s tipping points . MLA. Key idea 1 of 10 Ideas spread like epidemics. Introduction. Simply copy it to the Works Cited page as is. In this summary, we will give a synopsis of the 3 rules of epidemics to create your own tipping point. Write your own review! Chapter Summary for Malcolm Gladwell's The Tipping Point, chapter 4 summary. The Tipping Point discusses why certain ideas, products and behaviors spread like epidemics and what we can do to consciously trigger and have control over such epidemics. Unlock the full book summary of The Tipping Point by signing up for Shortform. The Tipping Point: How Little Things Can Make a Big Difference Author: Malcolm Gladwell Publisher: Little Brown Publication date: 2000 The Tipping Point has gained something of a cult status in marketing – as the black book of 21st Century Marketing. Ultimately, it’s up to us how we apply these principles. 2002. Search. The Tipping Point Summary Afterword: How the Information Age Impacts Social Epidemics In the book’s afterword, Gladwell has the hindsight to see how the Information Age is leading us to rely more heavily on word of mouth and primitive forms of social connections. Complete summary of Malcolm Gladwell's The Tipping Point. The Tipping Point starts as … Gladwell shows that as much as talent and hard work are responsible for many of the success stories that we see and hear, there is much more to success than meets the eye. This complete summary of "The Tipping Point" by Malcolm Gladwell, a renowned journalist and writer, outlines the author's notion of "tipping point", which is the moment when a idea reaches critical mass and suddenly grows dramatically, or 'goes viral'. Do get more details from our full 6-page summary, or read the book for more details and examples! 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